Blog · 4 min read

Map and directions on your website

In short

A map on a website works only when it comes with clear directions: the exact address in Armenian, Russian and English, a photo of the entrance, parking notes and one-tap links that open Google Maps or Yandex Maps. A light map that loads only on tap keeps the page fast on phones.

Updated:
Cover: Map and directions on your website

Adding a map on a website takes five minutes. Making sure people actually reach your door without calling you from the street is a different task. In Yerevan, where courtyards, entrances from the back and buildings with the same number on two streets are common, good directions save you a lot of phone calls.

The map alone is not enough

An embedded map shows a pin. It does not show that your entrance is from the courtyard, that the sign is small, or that the shop is on the second floor above a pharmacy. A complete "how to find us" block has:

  • Address in three languages: Armenian, Russian and English spellings of the street can differ, so show all three.
  • Landmarks: "next to the post office", "opposite the park entrance".
  • Entrance photo: a daytime photo of the door or building, taken from the street.
  • Floor and door: "2nd floor, door on the left".
  • Parking: where to leave a car and whether it is paid.
  • Public transport: nearest metro station or bus stop.
  • Opening hours right next to the address.
Website mockup: Contacts block: map, entrance photo and route buttons
Contacts block: map, entrance photo and route buttons

Route buttons beat the embedded map

On a phone, most people want to open their own navigation app. Give them buttons:

Button What it does
Open in Google Maps Opens the place card with reviews and route
Open in Yandex Maps Opens the route in Yandex, popular with Russian speakers
Call For those who still prefer to ask
Telegram Ask a quick question in a chat

Link to your place card, not just to coordinates. The card shows your name, photos and reviews, which builds trust before the visit.

Keep it fast

A live map widget loads a lot of code. On a slow mobile connection it can delay the whole page. The common solution:

  1. Show a static map image with your pin.
  2. Load the live map only when the visitor taps it.
  3. Keep the route buttons visible at all times.

This keeps the contacts page light and still gives full functionality.

Where to put the map

  • Contacts page: full block with map, photos and all details.
  • Footer: short address and a "Route" link on every page.
  • First screen for local businesses: a line like "Kentron, 5 minutes from Republic Square" helps people decide quickly.
  • Booking confirmation: when a client books through the site or a Telegram bot, the confirmation message should include the address and route link.

Several locations

If you have two or more branches, give each one its own block or page with its own map, hours and phone. A visitor should be able to choose the nearest branch in one tap. Separate branch pages also help you appear in local search for each district.

Maps and local search

The embedded map is not a ranking factor by itself. What matters for local search:

  • The same name, address and phone on the site, in your Google Business Profile and in directories.
  • LocalBusiness structured data with address, coordinates and hours.
  • Reviews and photos in your map listings.

See Google Business Profile in Armenia and local SEO in Yerevan for the details, and schema markup for business for structured data.

Cost

A contacts block with map, route buttons and structured data is part of every Kinto website, with no extra charge.

What Price at Kinto Timeline
Landing page with contacts block from $700 about 6 days
Website with sections and branch pages from $1,800 about 12 days
Extra language version from $600 added

Quick checklist

Check Good if
Address Same on site, maps and Instagram
Entrance photo Taken in daylight, from the street
Route buttons Open the place card, not raw coordinates
Mobile speed Contacts page loads quickly on mobile data
Hours Next to the address, including holidays

Next step

If clients still call you asking "where exactly are you?", your site needs a better contacts block. Write to @kinto_am on Telegram or leave a request on the website development page. We reply within 15 minutes, 10:00 to 20:00 Yerevan time.

Updated: 2026-10-15

Should I embed a map on my website?

Yes, if clients come to you. Add a map plus a text address and route buttons. Many visitors tap the route button rather than use the embedded map itself.

Which maps are used in Yerevan?

Google Maps and Yandex Maps are both common in Yerevan, and some people use other navigation apps. Give a link to at least the first two.

Does an embedded map slow the site down?

A full map widget can be heavy. A static map image that turns into a live map on tap keeps the page fast.

Does a map help SEO?

The map itself does little. What helps is a consistent address on the site and in your Google Business Profile, plus LocalBusiness structured data.

What should I write besides the address?

Landmarks, entrance and floor, parking, the nearest metro or bus stop, and opening hours. In Yerevan many people navigate by landmarks rather than house numbers.

Request

Shall we talk about your website?

Leave your name and how to reach you. We will ask a couple of questions and give you the exact price and timeline.

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Your request reaches us on Telegram instantly. We reply from 10:00 to 20:00. Prefer to write yourself? @kinto_am

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We reply within 15 minutes during working hours, 10:00 to 20:00. If it is urgent, message us on Telegram.

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