Most people who open your website today are holding a phone. They tapped a link in your Instagram bio, found you on Google Maps, or got your address in a Telegram chat. You probably built or approved the site on a laptop, so you may never have seen it the way customers do. Here is a check you can do in ten minutes with nothing but your own phone.
Before you start, switch off Wi-Fi and use mobile data. That is how most customers browse.
Minute 1-2: loading
Open your site from a fresh browser tab. Count the seconds until you can read the main text, not until the spinner stops.
- Under 3 seconds: fine.
- 3 to 5 seconds: some visitors are already leaving.
- Over 5 seconds: you are losing a real share of traffic.
Heavy photos are the usual cause. A homepage hero image does not need to be the original file from the photographer.

Minute 3-4: the first screen
Without scrolling, can you answer these?
- What does this business do?
- Who is it for, or where is it?
- What should I do next?
If the screen is filled with a photo and a slogan like "Quality and comfort", the visitor has to work to understand you. Most will not.
Minute 5-6: tapping
Try to tap every button and link in the first two screens with your thumb.
- Do you hit the right one on the first try?
- Do phone numbers open the dialer?
- Does the Telegram or WhatsApp button open the app?
- Does any pop-up cover the content and refuse to close?

Minute 7-8: the form
Fill in your own contact form.
| Check | Good | Bad |
|---|---|---|
| Number of fields | 2 or 3 | 6 or more |
| Keyboard | Number pad opens for phone | Letter keyboard for phone |
| After sending | Clear thank-you message | Nothing happens or page reloads |
| Where it goes | You get it instantly | You find it in email days later |
Then check where that request arrived. If you did not get it within a minute, real customers' requests may also be waiting somewhere.
Minute 9: contacts
Can a customer find your address, working hours and a way to message you in one scroll from the bottom of the page? In Yerevan, a map link and a Telegram button often matter more than an email address.
Minute 10: language
If you serve Armenian, Russian and English speakers, switch languages on your phone. Does the switch keep you on the same page, or throw you back to the homepage? Are buttons translated, or only the main text?
Bonus: check it from Instagram
If most of your traffic comes from Instagram, open the site from the link in your bio, inside the Instagram app. Instagram uses its own in-app browser, and some sites behave differently there: video does not autoplay, pop-ups break, or the Telegram button fails to open the app. This is the exact path your customers take, so it deserves its own test.
Ask someone else to try
You know your site too well. Hand your phone to a friend or a family member who has never seen it and give them one task: "Find the price and send a request." Watch without helping. Where they hesitate is where customers hesitate. Two or three such tests reveal more than any analytics report.
A simple scorecard
| Area | Pass if |
|---|---|
| Loading | Main text readable in under 3 seconds on mobile data |
| First screen | Says what, where and what to do next |
| Buttons | All work with a thumb on the first try |
| Form | 2 or 3 fields, request arrives within a minute |
| Contacts | Address, hours, messenger in one scroll |
| Languages | Switch keeps you on the same page |
If you fail two or more areas, your site is likely losing a noticeable share of visitors who were ready to contact you.
What to do with the results
Write down every problem you found. Small issues like a missing call button or a heavy image are quick fixes. If the list is long, or the first screen does not say what you do, it is usually faster to rebuild the main page than to patch it.
A new landing page or website at Kinto starts at $700 for a single page in about 6 days, with requests arriving straight in your Telegram. Send your site to @kinto_am or leave a request through the form, and we will tell you honestly whether it needs fixes or a rebuild.
Updated: 2026-10-12
