Language schools in Yerevan teach a wide mix: English for local students and professionals, Armenian for newcomers, Russian for people who need it for work, plus German, French and others. Students arrive with very different goals, so a good website helps each one find the right course in a few clicks.
Who your visitors are
- Teenagers and parents looking for English or exam preparation.
- Adults who need a language for work or relocation.
- Newcomers to Armenia learning Armenian or Russian.
- Companies looking for corporate classes.
Each group searches differently, so the structure should let each of them land on a page made for them.
Pages that work
| Page | Content |
|---|---|
| Language pages | English, Armenian, Russian and others, with levels and goals |
| Formats | Group, individual, online, corporate |
| Schedule | Days and times per group, start dates |
| Teachers | Background, native language, certificates |
| Prices | Per month, per course or per lesson |
| Level test | Short online test or free consultation |
| Contacts | Address, map, hours, Telegram |
A multi-page website with separate course pages ranks for searches like "Armenian lessons for foreigners Yerevan" or "IELTS preparation Yerevan".
The level test as a lead magnet
A short test of ten to fifteen questions gives the visitor an immediate result and gives you a warm lead. After the test, ask for a name and contact to recommend a group. The answers and the result arrive in the school's Telegram, so the manager can call with a specific offer, not a general sales pitch.
Trial lessons and booking
For people who are not ready for a test, offer a trial lesson. Keep the form short. A Telegram bot can confirm the time, send the address or online link and remind the student before the lesson.
Languages of the website itself
This is a trap many schools fall into. Someone learning Armenian probably reads English or Russian, not Armenian. Someone learning English in Yerevan may prefer reading about the course in Armenian or Russian. Plan the website languages around the student, not around the language being taught. Separate language versions cost $600 at Kinto.
Costs at Kinto
- One-page site for a small school or private teacher: $700
- Multi-page site with course pages: $1,800
- Online level test or quiz: part of the website scope
- Online payments: $600
- Telegram bot for trial lessons and reminders: $500
The quote is fixed in the contract before work starts, and the domain is registered to the school.
Content that brings students
Useful short articles bring search traffic over time: "How long does it take to learn Armenian for daily life", "IELTS or TOEFL for studying abroad", "Online vs group lessons". Each article ends with a link to the matching course. These pages also give AI assistants clear answers to quote when people ask where to learn a language in Yerevan.
Corporate clients
If you teach company teams, create a separate page with formats, how you assess levels and how billing works for companies. Corporate clients decide differently and need different information than individual students.
Next step
Tell us which languages you teach and who your students are. Write to @kinto_am on Telegram or leave a request through the form. We reply within 15 minutes, 10:00 to 20:00 Yerevan time.
Updated: 2026-10-12